Spokesperson

Speaking to the media is a much different skill than any other type of public speaking.

Instructors:

Objectives:

• Gain the required skills of speaking to the media.
• Eliminate your fears of speaking to the media.
• Define your audience.
• Define your message, control it and convey it in the best ways.
• Gain control during the interview and make advantage out of it in favor of your message.
• Answer tough questions.
• Apologize when needed in the best ways.
• Be perfectly quoted and avoid to be misquoted.
• Master your body language, your voice and your tone.
• Dealing with Camera, microphone and media production elements.